CORE
An intentional visual practice rooted in structural discipline, scale, and cinematic mediums. The studio rejects decorative saturation to engineer minimalist environments where light, geometry, and wardrobe form a cohesive commercial narrative.
[ 01 / CASE STUDIES ]
[ 02 / DIALOGUES ]
Jon Haney
Hollywood Gaffer/ Chief Lighting Technician
Little White Lies Magazine
PUB // JAN 2026
“I think outside the box in everything I do. It’s really cool to work with different types of directors of photography. I have crew members who have been with me for 25 years. It’s because they’re just solid. My crew makes me shine. I rely on them. Without them, I fall apart.”
Greg Chan
Former Men’s Division Director: DNA, Wilhelmina, IMG
Lo’Ammi Magazine
PUB // Oct 2025
“It was so stressful, but we all laughed together at the end because it was all worth it. We were a family in battle together. A team must be united. And the competitors truly feared us because we couldn’t be compromised.”
[ 03 / CONTACT ]
Biography
Gabie McFadden functions as a visual strategist and cultural analyst, directing commercial campaigns and editorial assets driven by cinematic expression and historical context. With an execution scope covering fashion, film, cosmetics, and premium spatial architecture, the studio engineers calculated, minimalist visual systems designed to optimize brand positioning and expand long-term brand equity.
[PUBLISHED ASSETS AVAILABLE UPON REQUEST]
Capabilities
Analysis//
Visual Narrative Strategy
Creative Direction
Production Design
Narrative/ Marketing/ Technical Copy
Dialogues//
Editorial Excerpts & Asset
Analysis Available on Request.
Communications
mcfaddengabie@gmail.com
Base// ORD [CHICAGO] / Domestic + International
[BY COMMISSION ONLY]